One thing that struck me as principal investigators Janice Thomas, Ph.D., and Mark Mullaly, PMP, spoke at their overview presentation on Researching the Value of Project Management was their pride in their team and the team's work in collecting a massive amount of data from 65 organizations around the world, conducting 417 interviews and 344 surveys, and then analyzing all that information.
Trying to imagine what it would be like to stand in front of an audience of your peers at the near-completion of an incredible effort five years in the making, the only analogy that came to mind was graduation. Only, in this case, instead of a person moving on and growing following completion of a degree program, an entire profession with millions of members around the world is graduating to the next level of maturity ... one in which organizations and the world in general will now know the value they create.
To put the power of Researching the Value of Project Management into perspective, Blaize Horner, Ph.D., a professor at Simon Fraser University, told me Dr. Thomas made an "amazingly strong statement for a researcher when she said unequivocally that project management delivers value." Dr. Blaize said researchers rarely use that word unequivocal because research generally brings up more questions than answers. She also said the finding that even at low levels of maturity project management demonstrated value was "very encouraging."
It was finally show time. Nearly 400 attendees of the PMI Research Conference were joined by a slew of virtual visitors who logged on to watch as Janice Thomas, Ph.D., and Mark Mullaly, PMP, delivered one of the most anticipated presentations at the event.
The two principal researchers of PMI's Researching the Value of Project Management quickly got down to business. And then Dr. Thomas gave the statement everyone was waiting for.
"I can state unequivocally that project management delivers value," she said.
Across the board, companies of all types and from nearly every corner of the world see the value of project management. Sometimes the benefits were tangible; sometimes they were intangible. And most organizations seemed to be satisfied with that.
That was the big news for me, but we're just getting started. Dr. Thomas provided just a hint of the broad range of data available when she briefly discussed the case studies. The examples covered everything from a Canadian utility that adopted project management in 2000 to a Chinese construction company forced to implement the discipline in order to secure World Bank funding.
But--oh, come on, you knew there had to be a "but"--the missing element is ROI. It turns out most organizations don't track their investment. And that obviously makes it difficult to determine the return on investment.
Project management isn't just a "nice to have" anymore. It's crucial, said PMI president and CEO Gregory Balestrero in his opening conference remarks.
And one of the best ways to push the profession forward is through research. Declaring a "new scale of commitment" to research," Mr. Balestrero outlined 16 research studies in the pipeline--and that doesn't even include the much-buzzed-about Researching the Value of Project Management.
The study marks a huge leap in explaining just how organizations can use project management to deliver results--consistently. Mr. Balestrero joked that when people asked him about the ROI of project management, he would throw out a figure of US$11. The truth was that no one really knew. But what the researchers discovered was that companies weren't measuring investment in project management. So how could they measure success? They're just looking for better ways to run their business. And what the study does is outline just how project management can help them do precisely that.
It's tough to miss just how excited Ed Andrews, Ph.D., is about the Researching the Value of Project Management study. As PMI's director, academic and education programs & services, Dr. Andrews has been patiently waiting while executives clamored for proof. And now PMI has it: more than 60 cases studies, nearly 450 interviews--many with people in the executive suite. And the study is not limited by geography, by industry or by company size.
They talked. The investigators listened--and learned. The initial results show not only that implementing project management drives business results, but that some companies are even using it as a selling point.
Of course, there is no silver bullet. Organizations do have to find the right fit.
For more, tune in after tomorrow's presentation when Dr. Andrews interviews principal investigators Janice Thomas, Ph.D., and Mark Mullaly, PMP.
I've just learned that following the live presentation of Researching the Value of Project Management there will be live interviews with principal investigators Janice Thomas, Ph.D., and Mark Mullaly, PMP. Everyone will want to stay tuned for that ...
Here's a brief look at the principal researchers behind PMI's Researching the Value of Project Management study:
Janice Thomas, Ph.D.: Dr. Thomas serves as associate professor of project management and program director for the Executive MBA in Project Management program at Athabasca University in Athabasca, Alberta, Canada. A veteran of the field for almost 25 years, she was recognzied by PM Network as one of the most influential women in project management in 2006.
Mark Mullaly, PMP: President of Interthink Consulting in Edmonton, Alberta, Canada, Mr. Mullaly works to integrate expertise in project management, strategy, organizational theory and psychology. He has more than 20 years of experience and his research interests include value of organizational project management, strategic decision-making, and exploration of personal preferences and psychological types.
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